
Three Ways to Work Together
Diagnose the engine, rebuild it, or run it with you. Choose the engagement that matches where you are.
Tier 1 · Diagnose
GTM Diagnostic Call
A focused diagnosis of where your pipeline is leaking revenue. You leave with a written diagnosis and a recommended next step — not a sales pitch.
Who it's for
You suspect your pipeline is broken but you can't pinpoint where. You need a senior second opinion before committing to a larger build.
What you get
- →60-minute structured diagnostic session
- →Written diagnosis of pipeline gaps and bottlenecks
- →Prioritized recommendations for the next 90 days
- →Honest opinion on whether deeper engagement is warranted
Tier 2 · Rebuild
90-Day GTM Build
The full engagement from the case study. Diagnose, rebuild, instrument, and hand off a pipeline that actually generates predictable revenue. Documented to produce 41% year-over-year growth in the original family-firm turnaround.
Who it's for
You're past diagnosis. You need someone embedded with your team to install pipeline discipline, defined sales stages, leading indicators, and the operational rhythm that makes them stick.
What you get
- →Full pipeline architecture and sales process design
- →Defined sales stages with leading and lagging indicators
- →CRM and reporting instrumentation
- →Embedded coaching with sales leadership and reps
- →Documented playbook for ongoing execution
Tier 3 · Operate
Fractional GTM Engineer
A senior GTM brain in the room every week. For companies that need ongoing architecture, instrumentation, and decision support without the cost of a full-time VP of Sales.
Who it's for
You've built the engine and need someone accountable for keeping it tuned. You want weekly executive presence on pipeline strategy, hiring, instrumentation, and agentic AI orchestration.
What you get
- →Weekly working sessions with sales leadership
- →Ongoing pipeline architecture and instrumentation
- →Agentic AI strategy and orchestration guidance
- →Async availability for in-the-moment decisions
- →Quarterly business reviews and roadmap updates
Not sure which fits?
Start with the Diagnostic.
One 60-minute session. A written diagnosis. An honest recommendation on whether a larger engagement is warranted — or whether you can run the next 90 days yourself.
Schedule Your GTM Diagnostic Call